Webinars

So, You Want to Get into Packaging—Part 1: Understanding a CPG: What Should I Know?

So, You Want to Get into Packaging—Part 1: Understanding a CPG: What Should I Know?

Thursday, November 14, 2019 - 2:00pm to 3:00pm EST

There’s a lot of talk and buzz lately around opportunities for commercial printers in the packaging market. While it’s tempting to just jump right in and start navigating your way into the CPG packaging market, the most successful printers will invest time upfront to learn and prepare so they make the best possible first impression. The first step is to deepen your understanding of this unique, competitive market. This webinar will provide foundational insights into the CPG industry, including a review of the latest trends and... Read More

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Color Separation: It’s More than Just a Mode Change in Photoshop!

Color Separation: It’s More than Just a Mode Change in Photoshop!

Tuesday, November 19, 2019 - 2:00pm to 3:00pm EST

Free for Printing Industries of America members $29 for non-members Webinar Overview What’s really happening when you convert images to CMYK? It seems simple enough with a mere mode change in Adobe Photoshop—but there’s much more going on than meets the eye! Undercolor removal (UCR) and gray component replacement (GCR) are the main considerations when converting images from RGB to CMYK for print reproduction. Understanding the concepts of why they are needed, how they influence color in color separation, and the advantages... Read More

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So, You Want to Get into Packaging—Part 2: Pathway to Success—CPG Focus

So, You Want to Get into Packaging—Part 2: Pathway to Success—CPG Focus

Thursday, December 19, 2019 - 2:00pm to 3:00pm EST

Free for Printing Industries of America members $29 for non-members Webinar Overview CPG packaging presents numerous opportunities to printers. Of course, there’s the actual printing itself, but it doesn’t have to stop there. There are opportunities both upstream and downstream in the process, including art production, package structure designing, fulfillment services, etc. Regardless of where you decide to focus, it’s critically important to be prepared and to clearly articulate and deliver on your value proposition. In... Read More

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